Sunday, April 26, 2009

CEOs DO use Twitter

Article on Forbes.com about the CEO of Communispace, Diane Hessan, and her foray into Twitter land. (Comminispace helps brands get insights into customers via online communities)
The 5 stages of her experience were:
  1. Loneliness
  2. Finding Some Killer Apps
  3. Learning
  4. Getting Organized
  5. Value
Bottomline is, she says she's sold on Twitter.

1 comment:

Black House Creative said...

A follow up to my post. Jonathan Schwartz, CEO of Sun Microsystems is another top dog doing the B2B social media gig with a blog that is very popular.
check it out at: http://blogs.sun.com/jonathan/

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